Field notes

Writing that started as an argument at the table.

These are not product announcements. They are the pages we send when a former student writes “can you remind me why we refused that window?”

12 June 2026Deferred links

Why the referrer you expect is not the referrer Play returns, and how Signal Path students log the gap.

28 May 2026Campaign hygiene

Parameter discipline for teams who still paste yesterday’s query string into a new LINE blast.

9 May 2026Windows

A plain-language map of windows we use in the Re-engagement lab — including when to refuse a partner default.

18 April 2026Telemetry

A deletion list from Quiet SDK Telemetry: vanity fields, duplicate click IDs, and parameters that never changed a decision.